-Mexican Consulate at Austin/SRE-
Casa México SXSW
MEXICO GOT ME
With more than 30 editions, SXSW is the world’s most important festival of innovation in technology, film and music, where thousands of people gather to discover new trends.
Every year during the festival, many countries use this scenario to show their culture and their most outstanding and influential proposals. United Kingdom with The British Music Embassy, The Nordic House (Sweden and Finland), German Haus (Germany) and Canadian Blast (Canada). Mexico, sharing economically and culturally with the United States, especially with Texas and the city of Austin, could not be left behind and a space like these was more than necessary.
Create a Mexican space that works as a place of encounter and dialogue during SXSW eve, in order to showcase Mexican trends, proposals and Mexican projects, as well as the authors behind these creative initiatives.